Distributors! Are You Ready to Conquer the Digital Space?

Maximize Your Digital Sales Transformation Results

Get the Greatest Results from Your Sales Transformation!
Be Prepared for the Digital World by Taking These 6 Critical Steps!

 

Align Sales and Marketing Team

1. Create a Clear Direction for Your Sales & Marketing Teams

Get your Sales & Marketing Teams working together toward a common goal — more sales!

Step 1 has us working shoulder-to-shoulder with your VP of Sales and Marketing to put a plan of action together and then carry it out successfully.

Here’s how that’s done!

Create Buyer Personas

2. Understand and MEET Your Customers’ Needs

In Step 2, we’ll uncover and document each of your customer segments, identifying every goal, struggle, and pain point they experience. We’ll then develop a plan for hard-hitting, compelling, on-point messaging that speaks directly to each segment.

This process will reveal information about your audience that you’ll wish you knew years ago!

Here’s how that’s done!

Content Creation for content marketing

3. Communicate Your True Value Clearly and Succinctly

Are your customers and prospects aware of how good you are at what you do and how valuable a partnership with your company can be?

In Step 3, we’ll work on how you’ll communicate with your customers and what information you’ll share that highlights your unique capabilities and your willingness to overserve your customers.

You’ll show them you’re a company who is always interested in meeting their needs over yours. The result of this step? Your customers will think they cannot run their businesses without you!

Here’s how that’s done!

Marketing Automation

4. Automate with a System That Fits YOUR Company’s Needs

In Step 4 you’ll decide what technology you’ll need to broadcast your company’s message. We’ll guide you through the research and decision-making process to ensure you choose technology that is compatible and best for your company.

Then, based on the solutions you’d like to promote and the audience segments you’d like to target, we’ll create sales funnels and workflows to go with your new system.   

Here’s how that’s done!

Lead capture, nurture, convert

5. Capture, Nurture and Convert Your Leads Into Sales

In Step 5, we introduce you to Tracking and Lead Scoring, that will measure and determine the difference between a Marketing-qualified Lead (MQL) and a Sales-qualified Lead (SQL).  

Your Sales and Marketing teams will walk away from this step knowing how to measure the viability of each lead and when it gets passed over to Sales for closing.

Here’s how that’s done!

Digital sales and marketing for distributors

6. Move Forward Confidently With an Actionable Plan

All stakeholders will be trained and knowledgeable about the exciting new strategies you’ve put in place. Your team will be well-equipped to maintain a forward momentum. 

We’ll tie up every loose end, making sure you’re fully equipped to carry on without us. But don’t worry, we’ll always be just a phone call away!

Getting Started is Easy!

Book a Free Consultation with Susan

Just a Few Satisfied Customers We’ve Served, Past and Present:

Wondering if this Program is for You?

You’re in an industry where face-to-face sales and relationship-building were your mainstays. Now, almost overnight, you must utilize the internet to serve your customers best and develop new business.

Maximize the results of your Digital Sales Transformation by staying well-positioned online with a strong digital foundation to build upon; only then will you be able to confidently move forward to conquer the digital space.

This must-have program for distributors puts everything in place to 1) know what information and services your customers are looking for and 2) communicate your value more directly than ever.

Equip your Sales Team and your Marketing Team to:

Attract More Visitors from the Internet

Capture More Leads on Your Website

Make Following Up Easy and Quick

Deliver the Right Messages to All

Just take a look at the graphic below, and here’s what you’ll see.

Steps 1 through 4 illustrate the typical lifecycle of a long-term loyal customer. Notice how, throughout their entire journey, your customers and prospects interact with your digital media.

When your marketing collateral plays such a large role in keeping and directing your buyers’ attention, you don’t want to take any chances! Let’s face it, a good amount of attention has moved to the internet, and it will be your (or your competitors’) on-line marketing material that moves a buyer closer to a purchase.

Customer Lifecycle

Since so much buyer influence resides in the hands of your marketing collateral, it simply makes the most sense for your Sales team to get more involved in its creation. This program shows you how.

Build your foundation before your competitors build theirs, and you’ll leapfrog ahead, fully equipped for anything the digital world throws your way. Book a free consultation today to learn more!

Book a Free Consultation with Susan