Case Studies in Digital Marketing Success

2018-01-05T17:51:39-05:00

Increased Revenue and Better Communication with Customers

After implementing marketing automation this company created robust profiles for all of its customers for improved target marketing, increased engagement rates from 5% to 40%, and generated a tenfold increase in conversions from free trials to paid accounts.

2018-01-05T19:59:40-05:00

SMB Doubles Web Visits with Drip Campaigns

Using a drip campaign and new marketing automation, this company doubled the amount of time visitors spent on its site within the first three months, resulting in a shift from smaller, one-off type clients to better targeted higher-paying customers for the business.

2018-01-05T20:18:16-05:00

Service Provider Measures and Increases ROI in Marketing

Using the ability to measure marketing ROI, this company had insights into campaign performance and was able tore-allocate spending to higher performance activities. They also targeted engagement with their high-scoring leads, and increased ROI on AdWords campaigns rendering a 10x return on their marketing investment.

2018-01-05T20:41:31-05:00

Small Technical College Has Success Implementing Marketing Automation

Learn how this small tech college in California had great success when implementing marketing automation for its school. Initially, the college had been gathering around 180 new leads each month. With the help of the marketing automation software, it was soon capturing almost 900 new leads per month — a 5x increase.